AVAILABLE FOR NEW PROJECTS & ROLES

ROOPA
PRAJAPATI

SPECIALTY:
Meta Ads & Performance Specialist

Digital Marketing Executive & Content Creator turning short-form trends into real audience engagement. Combining high-retention video storytelling with Claude AI prompt engineering and automated lead pipelines to scale brands faster.

VIRAL PACING
High-Retention Hooks & Reel Editing
META ADS
Targeted Campaigns & Lead Growth
AI WORKFLOWS
Claude Prompting & Apps Script Automation
Roopa Prajapati - Digital Marketer & AI Creator

Roopa Prajapati

Content Strategist & AI Marketer

ACTIVE
01 // LIVE INTERACTIVE TOOL

AI HOOK & SCRIPT LAB

Test Roopa's AI-assisted content engine live. Choose a niche and content framework to generate a high-retention 3-second hook, visual cues, and conversion CTA.

1. Select Industry / Niche
2. Select Content Formula
CLAUDE 3.5 SONNET // SCRIPT_ENGINE_V2
▸ Produce This With Roopa
02 // PROVEN CREATIVES & CAMPAIGNS

FEATURED WORK & REELS

Real live Instagram reels, viral travel carousels, and performance marketing campaigns managed and produced by Roopa.

Kerala 5-Day Tour Package Reel INSTAGRAM REEL · 00:45 HIGH RETENTION HOOK
TRAVEL CONNECTION · SHORT-FORM REEL

Kerala 5-Day Tour Package Reel

Cinematic color-graded short-form travel video built around a 3-second visual curiosity hook, designed to maximize organic reach and inbound booking inquiries.

Filmora 4K Pacing & Hooks Audience Retention
🎬 Watch on Insta ↗
Customized Meghalaya Itinerary Carousel INSTAGRAM CAROUSEL · VIRAL 7.1K+ LIKES
TRAVEL CONNECTION · CAROUSEL STRATEGY

Customized Meghalaya Itinerary Carousel

Viral multi-slide visual guide featuring Dawki and Living Root Bridges, generating over 7,144 likes and dozens of custom trip booking requests.

7.1k+ Likes Visual Storytelling Lead Capture
📸 View on Insta ↗
12 Must-Visit Places in Kerala INSTAGRAM CAROUSEL GUIDE 3.0K+ LIKES · 140+ CMTS
TRAVEL CONNECTION · ENGAGEMENT CAMPAIGN

12 Must-Visit Places in Kerala Guide

High-retention carousel covering top holiday spots for families and couples with a high-converting 'Comment KERALA' automated DM funnel.

3k+ Likes 148 Comments Automated DM CTA
📸 View on Insta ↗
6 Days in Meghalaya Road Trip Carousel INSTAGRAM CAROUSEL ROADMAP 1.0K+ LIKES
TRAVEL CONNECTION · ITINERARY ROADMAP

6 Days in Meghalaya Road Trip Carousel

Actionable day-wise travel blueprint from Cherrapunjee waterfalls to Shillong, driving high bookmark saves and travel package quotation requests.

1k+ Likes High Save Rate Tour Planning
📸 View on Insta ↗
Meta Ads Dashboard Optimization META ADS · INSTANT NOTIFICATION INSTANT LEAD ALERTS
PERFORMANCE MARKETING · AUTOMATION

Targeted Meta Ads & Instant WhatsApp Lead Alerts

Restructured ad campaign targeting with Advantage+ audience segmentation and engineered a Google Apps Script trigger alerting sales reps the moment high-intent leads submit.

Meta Ads Manager Apps Script Lead Notification

Note: These are featured Instagram creatives & reels. Additional video edits, long-form videos, and ad campaigns are deployed across YouTube, Facebook, and client channels.

03 // CAREER EVOLUTION

THE TIMELINE

From digital marketing fundamentals to executing multi-brand social strategies and AI-driven growth systems.

2023 — 2024

Pcers Incorporation

Digital Marketing Intern ➔ Digital Marketing Executive (May 2023 - Apr 2024)

Conducted in-depth keyword research, audience segmentation, and executed organic and paid digital marketing campaigns. Built the foundational bedrock of SEO, campaign architecture, and analytics tracking.

Keyword Research Digital Campaigns Analytics
2024 — 2025

Auto Pickup Petro Chem

Social Media Marketing Executive (May 2024 - Feb 2025)

Spearheaded multi-platform social media strategy across Instagram, YouTube, and Facebook. Directed end-to-end content calendars, scripted B2B industrial videos, and managed YouTube & Facebook advertising budgets.

Content Calendars YouTube & Facebook Ads Video Strategy
2025 — PRESENT (NOW)

Travel Connection

Digital Marketing Executive (Since March 2025)

Managing end-to-end social media channels, scaling high-ROAS Meta Ads for luxury travel packages, implementing website conversion improvements, and architecting custom Google Sheets + Apps Script automations for instant lead alerts to the sales team.

Meta Ads Scaling Apps Script Automation Lead Gen Optimization
2026 — FUTURE FORWARD

AI-First Marketing & Workflow Architecture

Certified AI Prompt Engineer & Autonomous Web Builder

Google Certified in Fundamentals of Digital Marketing, certified in Claude 101 by Anthropic, and integrating multi-agent AI assistants (GPT, Gemini, Claude, Antigravity) into daily content production, script generation, and marketing automation.

Claude 101 Certified Google Certified AI-Driven Workflows
04 // INTERACTIVE FORECASTER

CAMPAIGN ROI CALCULATOR

See the estimated pipeline growth and cost-per-lead savings achieved when combining optimized Meta Ads creatives with instant lead automation.

Monthly Advertising Budget: $2,500
Average Client / Order Value: $450
Target Close / Conversion Rate: 12%
Estimated High-Intent Leads 151 Leads
Optimized Cost Per Lead (CPL) $16.50
Projected Pipeline Revenue $8,100
Estimated Campaign ROAS 3.2X
05 // ARSENAL & CAPABILITIES

SKILLS & AI TOOLKIT

A high-production toolkit spanning video storytelling, algorithmic paid ads, AI prompting, and automation scripts.

CLIP_01 🎬
Video Editing
Reels & long-form for 3 Instagram pages and 3 YouTube channels in Filmora.
CLIP_02 📝
Script Writing
Hooks, retention pacing, and CTAs tailored for high audience watch-time.
CLIP_03 🎨
Thumbnail & Covers
Click-worthy visual covers built around high-contrast hooks and visual hierarchy.
CLIP_04 🔍
Competitor Research
Trend-spotting across niche creators to inform high-velocity content decisions.
CLIP_05 📊
Meta Ads Scaling
Advantage+ targeting, creative testing, ROAS scaling, and CPL reduction.
CLIP_06
AI-Assisted Workflows
Claude-certified — prompt engineering to ideate, draft, and produce 5x faster.
CLIP_07 ⚙️
Apps Script Automation
Google Sheets + Webhook automations for instant lead alert delivery to reps.
CLIP_08 🌐
AI Web Experiences
Building responsive, high-converting digital landing pages and portfolios.
AI
Claude 101 Certified
Anthropic · Prompt Engineering & AI Workflow Systems
G
Fundamentals of Digital Marketing
Google · Search, Ads Strategy & Analytics
Claude 3.5 Sonnet
OpenAI ChatGPT & Codex
Google Gemini
Google Antigravity
Filmora 4K
Canva Pro
HeyGen AI Video
Meta Ads Manager
Google Apps Script
Google Analytics 4

LET'S MAKE
SOMETHING
VIRAL.

Whether you need high-retention video editing, scalable Meta Ads, or an AI-powered content workflow for your brand — let’s connect.

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