AVAILABLE FOR NEW PROJECTS & ROLES

ROOPA
PRAJAPATI

SPECIALTY:
Meta Ads & Performance Specialist

Digital Marketing Executive & Content Creator turning short-form trends into real audience engagement. Combining engaging short-form video storytelling with Claude AI prompt engineering and automated lead notification workflows.

SHORT-FORM VIDEO
Engaging Hooks & Filmora 14 Editing
+886% GROWTH
Grew Facebook content interactions by 886% MoM (Video-First)
AI WORKFLOWS
Claude Prompting & Apps Script Lead Alerts
Roopa Prajapati - Digital Marketer & AI Content Creator

Roopa Prajapati

Digital Marketer & Content Creator

ACTIVE
01 // LIVE INTERACTIVE TOOL

AI HOOK & SCRIPT LAB

Test Roopa's AI-assisted content engine live. Choose a niche and content framework to generate an engaging 3-second hook, visual cues, and conversion CTA.

1. Select Industry / Niche
2. Select Content Formula
CLAUDE // SCRIPT_ENGINE_V2
▸ Produce This With Roopa
02 // PROVEN CREATIVES & CAMPAIGNS

FEATURED WORK & REELS

Real live Instagram reels, destination travel carousels, and performance marketing campaigns managed and produced by Roopa.

Kerala 5-Day Tour Package Reel INSTAGRAM REEL · 00:45 ENGAGING HOOK
▸
TRAVEL CONNECTION · SHORT-FORM REEL

Kerala 5-Day Tour Package Reel

Cinematic color-graded short-form travel video built around a 3-second visual curiosity hook, designed to maximize organic reach and inbound booking inquiries.

Filmora 14 Pacing & Hooks Audience Retention
🎬 Watch on Insta ↗
Customized Meghalaya Itinerary Carousel INSTAGRAM CAROUSEL 7.1K+ LIKES
▸
TRAVEL CONNECTION · CAROUSEL STRATEGY

Customized Meghalaya Itinerary Carousel

Multi-slide visual guide featuring Dawki and Living Root Bridges, generating over 7,144 likes and dozens of custom trip booking requests.

7.1k+ Likes Visual Storytelling Lead Capture
📸 View on Insta ↗
12 Must-Visit Places in Kerala INSTAGRAM CAROUSEL GUIDE 3.0K+ LIKES · 140+ CMTS
▸
TRAVEL CONNECTION · ENGAGEMENT CAMPAIGN

12 Must-Visit Places in Kerala Guide

Destination carousel covering top holiday spots for families and couples with an automated 'Comment KERALA' DM funnel.

3k+ Likes 148 Comments Automated DM CTA
📸 View on Insta ↗
6 Days in Meghalaya Road Trip Carousel INSTAGRAM CAROUSEL ROADMAP 1.0K+ LIKES
▸
TRAVEL CONNECTION · ITINERARY ROADMAP

6 Days in Meghalaya Road Trip Carousel

Actionable day-wise travel blueprint from Cherrapunjee waterfalls to Shillong, driving high bookmark saves and travel package quotation requests.

1k+ Likes High Save Rate Tour Planning
📸 View on Insta ↗
Meta Ads Dashboard Optimization META ADS · APPS SCRIPT AUTOMATION INSTANT EMAIL & WHATSAPP
▸
PERFORMANCE MARKETING · AUTOMATION

Targeted Meta Ads & Dual Lead Conversion Pipeline

Designed a dual-funnel Meta Ads strategy and video-first distribution pipeline — grew Facebook content interactions by 886% month-over-month following a shift to video-first content, combined with Click-to-WhatsApp messaging and automated Google Sheets lead tracking.

+886% MoM Interactions Video-First Strategy Meta Ads Google Apps Script
03 // BRAND ECOSYSTEM

MANAGED SOCIAL PROFILES

Multi-brand social media management across Instagram, YouTube, Facebook, Pinterest & LinkedIn — driving organic impressions, community growth, and inbound travel inquiries.

Travel Connection Logo

Travel Connection

Travel agency for Indian Customers

Full-funnel travel marketing, daily reels & video edits, holiday package promotions, and multi-channel audience engagement.

Travel Connection Holidays Logo

Travel Connection Holidays

Travel Agency for International Travellers

Visual destination guides, holiday packages, seasonal travel deals, and multi-slide carousel campaigns across social platforms.

Travel Connection Reviews Logo

Travel Connection Reviews

CUSTOMER PROOF & TESTIMONIALS

Dedicated customer testimonial hub, traveler feedback video highlights, and authentic social proof curation for high conversion trust.

Perform Digitally Logo

Perform Digitally

Performance marketing agency for UK travel agencies

Performance marketing strategies, Google Ads optimization, client acquisition frameworks, and high-impact B2B video content.
✦ Note: Freelance work · Separate from full-time role at Travel Connection.

04 // VIDEO EDITING SHOWCASE

ITINERARY VIDEO EDITS

Full-length YouTube itinerary videos, destination breakdowns, and day-wise travel plans edited with engaging pacing, dynamic motion graphics, and audio beat-syncing in Filmora 14.

Kerala 6N 7D Tour Plan Video Edit KERALA · 6N/7D YOUTUBE
▶
TRAVEL CONNECTION · LONG-FORM EDIT

Kerala Tour Package 2026 | Kerala 6N 7D Tour Plan (All-Inclusive Guide)

Comprehensive 6 Nights / 7 Days Kerala travel blueprint covering Cochin, Munnar tea estates, Thekkady wildlife, and Alleppey houseboats with day-by-day pacing and hotel breakdowns.

↗ YouTube
Kerala 5 Days Complete Trip Plan Video Edit KERALA · 5 DAYS YOUTUBE
▶
TRAVEL CONNECTION · ITINERARY BREAKDOWN

Kerala Tour Package 5 Days | Complete Kerala Trip Plan

Fast-paced 5-day getaway roadmap tailored for families & couples. Engineered with smooth visual transitions, animated cost tables, and clear booking guidance.

↗ YouTube
Vietnam 5N 6D Complete Itinerary Video Edit VIETNAM · 5N/6D YOUTUBE
▶
TRAVEL CONNECTION · INTERNATIONAL GUIDE

Vietnam Tour Package | 5N/6D Tour Complete Itinerary

Complete international travel guide spanning Hanoi, Halong Bay cruise, and Da Nang. Features dynamic motion graphics, visa tips, and currency conversion overlays.

↗ YouTube
Vietnam Complete 5 Days Itinerary Video Edit VIETNAM · 5 DAYS YOUTUBE
▶
TRAVEL CONNECTION · EXPEDITION EDIT

Vietnam Tour Package | Complete 5 Days Itinerary

Actionable 5-day route covering essential must-visit attractions, domestic flights, cultural landmarks, and local culinary hotspots for modern travelers.

↗ YouTube
Vietnam Family & Group Tour Video Edit VIETNAM · FAMILY TOUR YOUTUBE
▶
TRAVEL CONNECTION · FAMILY & GROUP

Vietnam 5N/6D Tour | Complete Vietnam Family & Group Tour

Specialized family holiday video edit highlighting kid-friendly itineraries, safe guided excursions, premium resort stays, and hassle-free transit logistics.

↗ YouTube
Vietnam Travel Guide 2026 Video Edit VIETNAM · 2026 GUIDE YOUTUBE
▶
TRAVEL CONNECTION · MASTER GUIDE

Vietnam Travel Guide 2026 (Best Packages for Couples, Friends & Families)

Strategic travel packaging guide curated for couples, friend groups, and honeymooners with cinematic montage pacing, audio color balancing, and clear call-to-action triggers.

↗ YouTube
05 // CAREER EVOLUTION

THE TIMELINE

From digital marketing fundamentals to executing multi-brand social strategies and AI-assisted growth workflows.

2026 — CURRENT / AI-FIRST

AI-First Marketing & Workflows

Certified AI Prompt Engineer & Digital Content Creator

Google Certified in Fundamentals of Digital Marketing, certified in Claude 101 by Anthropic, and integrating multi-AI tooling (ChatGPT, Gemini, Claude, Antigravity) into daily content production, script ideation, and marketing workflows.

Claude 101 Certified Google Certified AI-Assisted Content
2025 — PRESENT

Travel Connection

Digital Marketing Executive (Since March 2025)

Managing social media presence across Instagram, Facebook, YouTube, and LinkedIn. Grew Facebook content interactions by 886% month-over-month following a shift to video-first content. Executing Meta Ads campaigns for lead generation, editing short-form video content in Filmora 14, and built a custom Google Apps Script automation that triggers instant notification emails to the team upon website form submission.

+886% MoM Content Interactions Video-First Shift Apps Script Automation Filmora 14 Editing
2024 — 2025

Auto Pickup Petro Chem Pvt. Ltd.

Social Media Marketing Executive (May 2024 - Feb 2025)

Managed social media presence across Instagram, Facebook, YouTube, LinkedIn, Pinterest, and Google Business Profile. Created trend-based content, supported organic reach, handled follower communications, and generated monthly performance reports.

Multi-Platform Social Content Calendars Performance Reports
06 // DIGITAL WEB ARCHITECTURE

STATIC WEBSITE DEVELOPMENT SERVICES

This Entire Portfolio Website Was Developed By Me

07 // ARSENAL & CAPABILITIES

SKILLS & AI TOOLKIT

A high-production toolkit spanning video storytelling, algorithmic paid ads, AI prompting, and automation scripts.

CLIP_01 🎬
Video Editing
Reels & long-form video editing for Instagram and YouTube in Filmora 14.
CLIP_02 📝
Script Writing
Hooks, engaging pacing, and CTAs tailored for audience engagement.
CLIP_03 🎨
Thumbnail & Covers
Click-worthy visual covers built around high-contrast hooks and visual hierarchy.
CLIP_04 🔍
Competitor Research
Trend-spotting across niche creators to inform high-velocity content decisions.
CLIP_05 📊
Meta Ads Management
Advantage+ targeting, creative testing, Meta Ads targeting & optimization, and cost-per-lead tracking.
CLIP_06 ⚡
AI-Assisted Workflows
Claude-certified — prompt engineering to ideate, draft, and produce content efficiently.
CLIP_07 ⚙️
Apps Script Automation
Set up Google Sheets + Apps Script automation for instant lead email alerts to the operations team.
CLIP_08 🌐
Static Web Development
Building fast, responsive static landing pages and portfolio websites.
Anthropic Claude Logo
Claude 101 Certified
Anthropic · Prompt Engineering & AI Workflow Systems
Google Logo
Fundamentals of Digital Marketing
Google Digital Garage · Strategy, Search, Ads & Analytics
Claude
OpenAI ChatGPT & Codex
Google Gemini
Google Antigravity
HeyGen AI Video
ElevenLabs Voice AI
Filmora 14
Canva Pro
Meta Ads Manager
Google Apps Script
Google Analytics 4

LET'S CREATE
ENGAGING
CONTENT.

Whether you need engaging short-form video editing, Meta Ads campaign management for lead generation, or AI-assisted content workflows — let’s connect.

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